If you've resolved to trim inches off your waist this year, a new set of scales which "tweets" your weight to the world may provide the incentive you need to keep your resolution.
The WiFi Body Scales have been designed by a French company and send a tweet to the microblogging website Twitter every time a user weighs themselves, which means their entire social network will know how well - or how badly - their battle with the bulge is going.
The scales, which are available in New Zealand from online retailers such as Amazon and cost about $215, automatically record the weight and body mass index of the user and can upload those details to a webpage or iPhone application. Up to eight people can use a single set of scales, tracking their weight loss through graphs and data which they can access on their iPhone or on their website.
The makers of the scales believe "tweeting" the results will help keep users motivated to lose weight.
Some are sceptical, though, that the device will prove popular: "I'd bet $50 that the inventor of this WiFi Scale is a guy . . . I'm arguing that no woman on this earth can say her weight honestly," wrote one internet blogger, who predicts that the makers will soon go bust.
But Weight Watchers believes slimmers should be open about how much they weigh and share their efforts with others.
"Establishing a support network when you are starting on a weight-loss effort and keeping it strong to maintain the loss is important for long- term success. And evidence suggests that the more social support a person receives, the better the weight-loss results," said spokeswoman Clair Cameron.
"A support network can provide help and encouragement along the journey, as well as be there to celebrate the achievements."
Cameron has these five tips for people wanting to lose weight over the summer, whether they're using a blabbermouth set of scales or not.
* Be realistic - January and summer is a great time to start eating healthily and being more active, but it is important to set realistic and achievable goals.
* Quit looking for quick fixes. Don't be seduced into giving the latest fad diet a try.
* Remove barriers to exercise - exercise is key to weight loss and many people try to lose weight without committing to getting active.
* Take responsibility - when you realise that weight loss is your responsibility, you put yourself in a position of control.
* Don't deny yourself - taking control of your health doesn't mean you have to miss out on the odd treat.
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